What's in a (Movie) Name?
Movie marketing makes audiences care about the mundane.
When did movie names become a big deal?
The thought came about because Sony made an event out of the title for the new Spider-Man movie. If you care about such things, it is called Spider-Man: No Way Home. It was revealed a day after cast members Tom Holland, Jacob Batalon, and Zendaya posted joke titles on their…
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